Employer Branding
The way an organization presents its workplace, values, roles, and employee experience to candidates.
FAQs
- Is employer branding only marketing?
- No. It also depends on the real candidate process, employee experience, communication quality, and role clarity.
Related Terms
Candidate Experience
The quality of a candidate's interactions with an employer during sourcing, application, interviews, and offers.
Sourcing
The process of finding, identifying, and engaging potential candidates before or during a hiring process.
Talent Acquisition
The broader hiring function that plans, sources, engages, selects, and hires talent for an organization.
Related Items
Phenom
Talent experience platform for candidate experience, recruiting automation, career sites, and talent management workflows.
SmartRecruiters
Talent acquisition suite for recruiting operations, applicant tracking, candidate engagement, and hiring collaboration.
LinkedIn Recruiter
Recruiting product for candidate search, sourcing, outreach, and talent pipeline workflows on LinkedIn.
Paradox
Conversational recruiting automation platform for candidate communication, screening, and scheduling workflows.